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QATAR LUXURY GROUP
Creative Action Design is proud to have been the creative partner for the Qatar Luxury Group’s (QLG) new website. With QLG’s plans to develop high end brands in the fashion, hospitality and lifestyle sectors and Creative Action Design’s history in working with some of the worlds leading luxury brands – it has been a perfect fit. Our team have worked hard to deliver a design that expresses the QLG’s style and values - and at the same time communicates their commitment to providing refined luxury experiences to the market.
Qatar Luxury Group Vice President Marketing and Public Relations Caroline Guillon said of the partnership: “We have enjoyed working with the Creative Action Design team in the context of creating our website. Both Doha and London-based CAD teams were as available as an integrated team. They are creative yet down to earth and have been very responsive to our challenging timescales. They provided patient and gentle guidance throughout the development process and did their best to help us meet our tight deadlines. They delivered a precise, elegant and tidy piece of work that we are proud of.”
The design of the site features large format but understated images that tease the viewer into finding out more. These intriguing images combine with a simple grid structure to deliver an inspiring site that reflects a high level of style and sophistication.
Ian Silverstein, Founder of Creative Action Design stated, “as a company we have over ten years experience in working alongside leading global lifestyle brands – it has been exciting to be able to bring some of that knowledge and understanding to Qatar. There is a massive demand for the high end luxury brand that will be associated with Qatar Luxury Group, and we look forward to developing their presence in the region further over the coming months.”
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